Sherry Manufacturing and Sea Dog Announce a New Partnership to Revitalize a True American Hero, the Sea Dog.
Miami, Florida (PRWEB) December 08, 2011
Scott Coltune, CEO and President of Sherry Mfg. Co. Inc., (DBA Sherry Resortwear), announced recently his company is now the master licensee and exclusive distributor of Sea Dog, an upscale licensed brand that has sailed some stormy waters lately but is expecting a smoother adventure in the near future.
Sherry Manufacturing, one of the nations leading screen printers of souvenir apparel for more than 60 years, promises to lend its manufacturing and marketing expertise to drive Sea Dog sales to a place they have never been before.
I cannot wait to get this great brand out to all the coastal markets and online consumers, Mr. Coltune said. Sea Dog has a special cult following and we will be true to the brand.
Mr. Coltune said the partnership between the two companies will be promoted at the Surf Expo (The Show) in January 2012 in Orlando, Fla., and promised to unveil the best designs from Sea Dog founder Bill Sparks and his son, Nathan Sparks. In fact, Mr. Sparks will be at the Sherry Booth at the Surf Expo to release the new clothing lineup on behalf of both companies. During the expo, Mr. Sparks also will be signing autographs for a special Sea Dog poster.
Its important to remember that even though this is a business partnership, Sherry Manufacturing and Sea Dog are both family companies and we are looking forward to building this brand for future generations, Mr. Coltune said. There isnt anyone who does what Bill Sparks can do, and the two companies are going to capitalize on that.
Mr. Coltune added that there will be a tremendous marketing effort to showcase the Sea Dog brand, and many new designs and key items will be added to the lineup.
In addition to selling products at resorts nationwide and throughout the Caribbean Islands, Sherry Manufacturing is getting ready to christen a new website catalog for Sea Dog, SeaDogTshirts.com that will showcase the brand online. Sherry Manufacturing will also be working with online retail partners to sell the brand across many online e-commerce portals. The Sea Dog brand is also available through Bass Pro Shops
